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July 21, 2017 The Post’s Role in eCommerce

The Post’s Role in eCommerce

With the explosive growth of online retail and parcel deliveries, what opportunities are there for the Postal industry in the eCommerce marketplace?

Consumer Engagement, Postal 6 minutes to read Read article
June 16, 2017 Postal Loyalty Programs: It’s Now About Great Customer Experience [Not Discounts]

Postal Loyalty Programs: It’s Now About Great Customer Experience [Not Discounts]

Consumer Engagement, Postal

With postal organizations around the world being pushed to become more effective at customer experience – loyalty programs can be a key to success.

6 minutes to read Read article
July 1, 2016 Customer Engagement Strategies - Part 1: Loyalty Programme Software

Customer Engagement Strategies - Part 1: Loyalty Programme Software

Omni-channel, Consumer Engagement

Customer engagement strategies can be maximized with the correct use retail loyalty software.

7 minutes to read Read article
June 22, 2016 Customer Engagement Strategies - Part 2: Retail Analytics

Customer Engagement Strategies - Part 2: Retail Analytics

Omni-channel, Consumer Engagement, Postal

As discussed in part one of this blog series, the first steps in investing in an effective loyalty programme is to understand the requirement and value that a powerful retail analytics programme can bring. Your next steps are to then track, extract and analyse this valuable information by adding invaluable data to your marketing and business plans with retail analytics.

4 minutes to read Read article
May 31, 2016 How do you Build a Great Retail Loyalty Programme?

How do you Build a Great Retail Loyalty Programme?

Learn how you succeed in business by growing your company, customer base and profit using retail loyalty program software.

Consumer Engagement, Postal 4 minutes to read Read article